Payment Processing
Card issuance and payment processing via a licensed EMI partner. Your platform issues cards, we hold the license.
Financial Infrastructure for HR-Tech
Offer benefit products
without building them yourself.
Card issuance, fringe benefits, EU compliance. Already built.
Your product launches, we run.
- HR Suite / HRIS e.g. Personio · SAP · Lucca
- Payroll Software e.g. DATEV · PayFit · Lexware
- Benefit Platforms e.g. guud · HR Benefit · Regional Hero
- Performance & Engagement e.g. Workday · Culture Amp · Eletive
- Global Employment e.g. WorkMotion · Lano · Skuad · Payoneer
Platforms built on Palary
Palary is the benefit infrastructure for HR-tech platforms, benefit providers, and payroll software.
With Palary, companies offer their own benefit products, such as Sachbezug, meal subsidies, mobility budgets, or vouchers, without having to build payment processing, tax logic, and compliance themselves.
Everything your platform needs.
Built in.
EU Compliance
Sachbezug, tax compliance, GDPR, PSD2: all built in. Your platform stays compliant as you expand into new markets.
Benefit Logic
Vouchers, mobility budgets, meal subsidies, health benefits. Configure them in the dashboard, we process in the background.
API or White-Label.
Both are production-ready.
Your architecture, your pace.
API-first
Your own interface, your own logic. Palary handles payment processing, compliance, and card infrastructure in the background. Integrate exactly what your product needs.
White-Label
Employer portal, wallet app, and Visa card come pre-configured, under your brand. You launch, we deliver the infrastructure.
Who builds on Palary
Three platforms. One infrastructure.
guud, Regional Hero, and HR Benefit all made the same call: Palary handles the infrastructure, they ship their product.
Sachbezug & City Vouchers
Regional Hero
Sachbezug and city voucher platform for employers and municipalities in Germany. Powered by Palary. Scaled nationwide.
Sustainable Benefits
guud
Benefits platform for sustainable employee perks. Runs on Palary white-label infrastructure. guud ships the product, Palary delivers the foundation.
Benefits Management
HR Benefit
Benefits management for employers, white-label integrated via Palary. Live in weeks.
Reference
guud went live in weeks.
30.000+
Employees
2.000.000+
Transactions
3
Active Platforms
"Within a few weeks, guud not only had a new solution provider for their Sachbezug cards, but was also able to offer its customers a simple, intuitive management portal and a custom app."
Cities & Municipalities
Municipalities build on Palary too.
Cities and municipalities operate in two ways: as employers managing tax-compliant benefits, and as city marketing running local voucher programs.
Both run on a single infrastructure. One system for both use cases.
Regional Hero shows how both come together in one platform.
See live what Palary replaces.
Gregor will show you in 30 minutes what Palary takes over for your platform.
Frequently asked questions
Whatever remains unclear, we'll address directly with your setup.
Request DemoDo I need my own banking license or EMI?
No. The regulatory foundation runs through our licensed EMI partner. You build the product. We carry the regulatory layer underneath.
How long does integration take?
Most platforms go live in a few weeks. Not quarters. API documentation and sandbox are available from day one.
API or White-Label: What's the difference?
API-first: you build your own interface, Palary runs in the background. White-Label: employer portal and mobile app are preconfigured. Your own brand, no custom development. Both are production-ready.
Which benefits can we offer through Palary?
Sachbezug, meal subsidies, mobility budgets, health benefits. Activate each benefit type in the dashboard, per employee.
How is EU compliance handled?
Sachbezug, tax compliance, GDPR, PSD2: all built in. Regulatory updates run automatically, with no extra work for your team.
Who is Palary built for?
For HR-tech platforms, benefit providers, and payroll software that want to launch benefit products without developing the financial infrastructure themselves.
Is there a price list?
Not publicly. Terms are agreed individually. Book a demo, receive a concrete offer.